How We Brought Christi-Anna Lomas’ Luxury Garments Online
The Client
Christi-Anna Lomas is a bespoke fashion house based in Letchworth, UK. Inspired by the cherished legacy of Christina Strutt, the brand creates refined, made-to-order garments crafted from exquisite fabrics. Every piece is designed to celebrate timeless silhouettes and allow clients to express their individuality through custom tailoring.
Next: The Objective
The Objective
The challenge was simple but ambitious: Christi-Anna Lomas needed a digital storefront worthy of their craftsmanship. With no previous website, they required a platform where customers could explore garments, select from curated fabrics, and easily submit bespoke enquiries. The goal was to launch a website that not only looked elegant but also delivered tangible results in the form of enquiries and orders.
Next: What We DeliveredWhat We Delivered
A Tailored WordPress Website
We designed and built a website that reflects the elegance of bespoke fashion. With a refined layout, clean navigation, and a focus on high-quality visuals, the site highlights the garments beautifully while keeping the user journey seamless.
Custom Post Types & Smart Linking
To capture the brand’s unique selling point, we developed a system of custom post types that linked specific garments with specific fabrics. This allowed visitors to browse garments, choose their fabric, and submit enquiries with ease.
Fast Turnaround for Launch
Knowing timing was critical, we delivered the full website within just a few weeks, ensuring the client had a polished online presence ready for their brand launch.
The Outcome
A Smooth & Successful Launch
The website was delivered on time, helping Christi-Anna Lomas launch with confidence and credibility.
Enquiries Turned Into Orders
From day one, the website began generating enquiries, many of which translated into paying customers.
Proven ROI
The client has already seen a strong return on investment, with the site directly contributing to their early sales success.
A Platform for Growth
The new website now serves as a digital foundation for future marketing and expansion, positioning the brand to scale while maintaining its bespoke heritage.
